Friday, July 24, 2015

Top Tips When You Want To Be A Clothing Photographer

By Kathrine Franks


When you look at a magazine or buy stuff online you will see models. They are the hangers for the clothes and jewellery. They are just second in importance. The items should stand out not the model.

One niche in photography is apparel. As a clothing photographer it is your duty to find a way to bring out the best in the item. Finding a way to make the garment look good is not as simple as it sounds.

When it is not worn, an item of clothing can look like a rag. It needs to hang on a garment rack or be worn so that it doesnt look so lifeless and flat. There are ways to make it beautiful. The proper lighting can give it dimension.

All things need to be wrinkle free. Creases do not enhance the look of the material. It needs to be iron or steamed to look perfect. Investing in a steamer will help if you have a lot of pictures you want to take. Steaming is not as harsh as ironing so it is better for the fabric.

If you have the time you can hire a model for your photo shoots. Working with a person will show the buyers how the outfit should look when it is worn. This will require more time to take pictures than if you were to just capture the items alone.

Mannequins and dress forms will also give the same effect. They will show how the dress looks as worn by a person. Both of these items can be bought for a reasonable price. If you are an online seller, it is a good investment to buy one since you will be taking plenty of pictures of the things you will be selling.

Taking pictures of the apparel when folded is not a good idea. If it is folded the picture will not show the details of the piece. When you are selling the item the customers wants to see every detail. You want to give the potential customers several photos of one item. That way they feel as if it is the same as having the full in store shopping experience.

Clothing photography is used by businesses. They photograph their stock. Web sites and other online sellers also rely on this type of photography. Images of their stock fill their web sites and that is how their customers will pick and choose what they want. Online shopping is very popular and a lot of people prefer this to going to the store physically. However customers also want to be able to have an accurate idea of the item and the photos need to be of high quality.

If you are an online seller or trying to build and grow a following, you need to provide buyers with good images. It needs to look the way you would see it in person. Learning tips and tricks to enhance the qualities of the material and bring out the details can be easy. You can even teach yourself by practicing the digital techniques. Pictures that have the right composition and lighting are absolutely necessary. Attention to detail is key. Obviously well pressed and zero creases are a must when doing ecommerce.




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